ADATA
Launches World’s Thinnest External Hard Drive
Company
makes its mark with visually striking expansion of the DashDrive HDD
lineup
Taipei, Taiwan – September 27, 2012 - ADATA™ Technology
today announces the launch of the DashDrive™
Elite HE720 external hard drive, a USB 3.0 compatible
device that is the thinnest of its kind on the market.
Sporting a brushed stainless steel surface, and with a record-breaking
slim profile of only 8.9mm thickness, the HE720 demonstrates once again
the company’s consistently strong ability to combine top performance
with style. The brushed metal case with protective layer provides 9H
scratch resistance, which prevents damage even after long-term use.
The drive features a bright blue LED indicator to indicate power and
data transfer status, as well as the company’s popular “one-touch
backup” feature, which automatically backs up and synchronizes data
with one easy touch. The USB 3.0 interface offers transfer efficiency
up to three times that of older USB 2.0 devices, but retains full
backward compatibility with earlier versions.
Purchasers of ADATA's external storage devices are eligible for a free
download of the latest Norton Internet Security 2012 anti-virus
software (60 day trial version), and also enjoy three year warranty
service, ensuring better mobility, security and convenience.
Since announcing the new product family in June, ADATA has moved
quickly to release products that embody the speed and portability
signified by the DashDrive name. The DashDrive Elite group is comprised
of the most advanced products in terms of performance and design, and
the HE720 is looking to be a strong addition to ADATA’s top tier
external storage products. Initial launch capacity will be 500GB.
Availability
The
DashDrive Elite HE720 will be available through selected distributors
and resellers in the Europe, at a MSRP of £52.9. (VAT excluded).
More information can be found on the company’s website at:
http://www.adata-group.com/index.php?action=product_feature&cid=2&piid=195&lan=en
Product
images can be downloaded at:
http://www.adata-group.com/index.php?action=bs_main&page=bs_content_product_pictures_detail&ProductID=195&flag=
About
ADATA
ADATA Technology, one of the world’s largest vendors of DRAM
Modules and USB Flash Drives, and a Top 20 global brand in Taiwan,
provides complete memory solutions, including DRAM Modules, USB Flash
Drives, memory cards, solid state drives and portable hard drives.
ADATA products are internationally recognized by Germany’s iF
Design Award, red dot Award, CES Best of Innovations Award,
Japan’s Good Design Award, Best Choice of Computex Award, and
Taiwan Excellence Gold Award. The company’s slogan of Love,
Life,
Dreams, embodies the ADATA brand and the role of innovative memory
products in the human pursuit of universally cherished ideas. For more
information, please visit www.adata-group.com.